SEO Overview pages

The SEO section provides guidance on optimising your website content for search engines, helping your organisation improve online visibility and reach a wider audience. These articles explain how to enhance individual page elements such as titles, meta descriptions, and images to align with best practices for search engine optimisation.

SEO – Search Engine Optimization

Understand the fundamentals of SEO within your IRM website and how each optimisation technique contributes to better search engine performance.
SEO overview ›

Adding Alt Tags to Images

Learn how to add descriptive alt tags to your website images to improve accessibility and help search engines understand your visual content.
Adding alt tags to images ›

Changing Page Title

Discover how to update your page titles to make them more relevant, keyword-focused, and aligned with your overall SEO strategy.
Changing page title ›

Changing Meta Description

Find out how to edit or enhance your meta descriptions to create compelling summaries that improve click-through rates from search results.
Changing meta description ›

Use these guides to strengthen your site’s SEO performance, ensuring your content is discoverable, accessible, and effectively presented to your target audience.